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Resources › Statistical inference › 2. Sampling
Statistical inference · Lesson 2 of 13

Samples, sampling methods and the sampling distribution

Nobody measures every household. We measure some and speak for all, and the whole of inference rests on one fact: a different sample would have given a different answer. This lesson is about how samples are drawn, how they go wrong, and the distribution of answers you would get if you could draw every possible sample, which is the object everything later in the module is built on.

← Statistical inference moduleLesson 2 of 13 · about 40 minutes
1Joint distributions2Sampling3CLT4Estimators5Likelihood6Intervals7Testing8Tests in practice9Two samples10Chi-square tests11ANOVA12Regression inference13Hard problems
A question to hold on to
How many different samples of size n = 2 can be taken from a finite population of size 10?
Hyderabad 2012Solved at the end ↓
New here?What is Ashanagar?The invented district behind this page's examples: 60 households, with incomes you can inspect.

Ashanagar is an invented district. The statistics lessons use it for every worked example, so you meet the same households again as the ideas build: first as a list of numbers, then as a spread, then as a population to sample from.

It has 60 households, each with a monthly income in rupees. Unless a page says otherwise, those 60 are the whole population, and a “sample” means a few of them drawn at random. Where a page needs two variables, it uses a smaller set of 12 households with the head’s years of schooling beside income.

The figures are illustrative, made up once and fixed. They are not official statistics.

Households
60
Mean income
₹28,783 a month
Median income
₹25,000 a month
Standard deviation
₹13,366
Lowest and highest
₹10,500 and ₹72,000

Meet the full data set →

In this guide
Lesson · about 40 minutes
  1. Why we sample, and what we are after
  2. Five ways to draw a sample
  3. When the sample lies
  4. The sampling distribution
  5. How many samples are there?
  6. The opening question, solved
  7. The lesson on one screen
  8. Check yourself
  9. Past papers, by level
01
The idea

Why we sample, and what we are after

The population is every unit you want to know about: all sixty households in Ashanagar, all voters in a constituency, all firms in a sector. Each unit is an element of it (CUET 2021). A number that describes the whole population, such as its mean income μ or its standard deviation σ, is a parameter. It is fixed, and normally unknown.

A sample is the part you actually observe. A number computed from it, such as the sample mean x̄ or the sample standard deviation s, is a statistic. It is known, and it changes from sample to sample. Statistical inference is the step from one to the other: a university newspaper that surveys 300 students, finds that 60 are economics majors, and reports that 20% of all students are economics majors has made an inference (CUET 2018).

PopulationSample
The groupAll N unitsThe n units you observe
A number describing itParameterStatistic
Meanμx̄
Standard deviationσs
Proportionpp̂
Fixed or random?Fixed, unknownRandom, known after sampling

One consequence is easy to miss. A statistic is a random variable, because which units land in the sample is a matter of chance. That is why a statistic has a distribution, and a parameter does not. The rest of this lesson, and much of the module, comes from taking that sentence seriously.

02
Interactive

Five ways to draw a sample

A sampling method is probability sampling when every unit has a known, non-zero chance of selection, decided by a random device. Only then can the theory of this module say how far the statistic is likely to stray. Everything else is non-probability sampling, where the researcher’s judgement or the respondent’s willingness decides.

MethodHow it worksUse it when
Simple randomEvery possible sample of size n is equally likely; equivalently, each unit has the same chance.The population is fairly uniform and you have a complete list.
SystematicPick a random start, then every k-th unit, where k = N ÷ n.There is an ordered list. Beware a list with a repeating pattern of period k.
StratifiedSplit the population into groups (strata), then sample at random inside every group.The population is heterogeneous: groups differ a lot from each other and are alike inside.
ClusterChoose whole groups (clusters) at random and survey units inside them. With a second random draw inside the chosen groups it is two-stage, or multistage.Travel is the cost: villages, blocks, schools. Clusters should look like the whole population in miniature.
Non-probabilityConvenience (whoever is easy to reach), quota (fill set numbers by judgement), purposive (chosen for a reason), snowball (respondents name others), volunteer.A rough first look, or the population cannot be listed. Statements of precision are not valid.

Past papers test the classification again and again. Systematic sampling is a probability method (CUET 2021). Cluster sampling is therefore not a non-random method (CUET 2025), and multistage, double and area sampling are all probability designs, while spot sampling is not (UGC NET 2026). When the study population is heterogeneous, stratified random sampling is the appropriate technique (Hyderabad 2015). A matching question (UGC NET 2024) pairs simple random sampling with equal probability of selection, systematic sampling with a random first unit and a fixed gap after it, quota sampling with non-probability sampling, and stratified sampling with random choice inside every stratum.

Reading about methods only goes so far. The lab draws twelve of Ashanagar’s sixty households in five ways, a thousand times each, and compares where the sample means land with the truth, ₹28,783. The sixty households sit in six lanes of ten that differ in how well off they are, as real neighbourhoods do. The data and the lanes are invented.

Twelve households drawn at random from the whole list of sixty, none twice.

Lane 1
₹13.9k
Lane 2
₹18.3k
Lane 3
₹24.6k
Lane 4
₹27.4k
Lane 5
₹38.5k
Lane 6
₹50.1k
True mean, all 60₹28,783
Average of the 1,000 sample means₹28,814
Bias+₹31
Spread (SD of the means)₹3,466
₹10k₹20k₹30k₹40k₹50k
true meanthis method

Centred on the truth, with a spread that the standard error formula predicts. This is the yardstick for the others.

Read the readouts, not just the pictures. Three things should stand out. Simple random, systematic, stratified and cluster sampling are all unbiased: their sample means average out at the truth. They differ in precision. Stratifying on lanes cuts the scatter to well under half, because it guarantees that rich and poor lanes are both heard; the two-stage cluster design is far more scattered than simple random sampling for the opposite reason. And the volunteer design is biased as well as noisy: it overstates the mean by several thousand rupees, and no amount of repetition changes that, because the error has a direction.

In India

The National Sample Survey, which produces the consumption and employment figures economists use, is a stratified multistage design. Villages and urban blocks are drawn first, households are then drawn within them, and every household in the final stage is weighted by the inverse of its chance of selection. It is the lab’s cluster design, with strata laid on top, because visiting households scattered over the whole country at random would be impossibly expensive.

03
What goes wrong

When the sample lies

A random method protects against one kind of error: the luck of the draw, called sampling error. It does not protect against everything else. The common failures are all non-sampling errors, and none of them shrinks with a bigger sample.

  • A bad frame. The list you draw from is not the population. A phone survey misses households without phones.
  • Non-response. The households that decline differ from the ones that answer, usually in exactly the way the survey cares about. The volunteer design in the lab is non-response in its purest form: reply chance rises with income.
  • Self-selection. People who choose to reply to an online poll are not a sample of anyone.
  • Measurement error. People misreport their income, or the question is worded badly.

The classic example is the 1936 United States election, when a magazine polled millions of its readers, car owners and telephone subscribers and predicted that the challenger would win. The incumbent won easily. The sample was enormous and the frame was the problem: in 1936 the households with cars and telephones were not the households that voted. A far smaller poll drawn with more care called it correctly. A big sample cures sampling error and nothing else.

Precision against accuracy

Sampling error is about precision: how much a statistic wobbles from sample to sample. Bias is about accuracy: whether it wobbles around the right number. A larger sample buys precision. Only a better design buys accuracy.

04
Interactive

The sampling distribution

Take every possible sample of size n from a population and compute the statistic for each one. The list of values, together with how often each occurs, is the sampling distribution of that statistic: the distribution of the different possible values of a statistic with their respective probabilities (JNU 2013). It is a distribution of statistics, not of parameters and not of individual population or sample values (CUET 2019). The standard deviation of that distribution is the standard error, the next lesson’s subject, and it is the standard deviation of a statistic, not of a sample (Hyderabad 2015). CUET 2022 goes further and asks for the “square root of the standard deviation”, which is not the standard error, and marks the statement wrong.

It sounds abstract until you build one. The lab holds a population of six households, A to F, with incomes of ₹12k to ₹58.5k. Choose n and list every sample. The bars show the sampling distribution of the mean.

A₹12kB₹16kC₹22kD₹28kE₹35.5kF₹58.5kμ = 28.67 · σ² = 236.6
Possible samples15
Mean of all sample means28.67
Variance of the means94.66
σ² ÷ n × (N − n) ÷ (N − 1)94.66
102030405060sample mean, ₹ thousand
population mean 28.67± one standard error (9.73)
AB 14AC 17AD 20AE 23.8AF 35.3BC 19BD 22BE 25.8BF 37.3CD 25CE 28.8CF 40.3DE 31.8DF 43.3EF 47

Without replacement the 15 samples cannot repeat a household, so they cluster more tightly than σ²/n = 118.32. The correction (N − n)/(N − 1) = 0.8 brings it to 94.66, exactly what the list gives. Either way the average of all the sample means is 28.67, the population mean: the sample mean is unbiased.

Two facts come out of the lab, and both hold for any population.

The mean and variance of the sample mean
E(Xˉ)=μ,Var(Xˉ)=nσ2​
The first holds always. The second assumes the units are drawn independently, with replacement.

The first says that the sample mean is unbiased: it is right on average, the property the lab shows when the mean of all sample means equals μ to the last decimal (UGC NET 2023). The second says the spread of the sample mean shrinks as the sample grows. When units are drawn without replacement from a finite population, the variance is multiplied by a correction.

The finite population correction
Var(Xˉ)=nσ2​⋅N−1N−n​

Since (N − n)/(N − 1) is less than 1, sampling with replacement gives the larger variance: σ²/n is greater than σ²/n × (N − n)/(N − 1) (IIT JAM 2022). Intuitively, with replacement the same household can turn up twice, which wastes information; without it every draw tells you something new. When N is huge compared with n the correction is close to 1 and is ignored, which is why most formulas leave it out. Switch the lab between the two settings and check the readouts against these formulas.

Pause and predict
Sampling from the six households, which gives the more spread-out sample means for the same n: with replacement, or without?
GATE 2026 · moderate
X₁, X₂, X₃, X₄ are independent, each N(4, 12). The observations are 6, 3, 1 and 10. What is the sample mean, and what is its sampling distribution?
  1. 1
    The value of the statistic.
    (6 + 3 + 1 + 10) ÷ 4 = 20 ÷ 4 = 5. That is the observed sample mean: a number from one sample.
  2. 2
    The distribution of the statistic.
    X̄ is normal because it is a combination of independent normals, with mean μ = 4 and variance σ²/n = 12 ÷ 4 = 3.
Answer
The sample mean is 5 and its sampling distribution is N(4, 3): option B. Notice that the observed 5 and the distribution’s mean 4 are different things. The first is one draw; the second is where the draws centre.
Watch out for

The mistakes examiners are fishing for

  • Parameter against statistic. μ and σ belong to the population and are fixed. x̄ and s belong to the sample and vary.
  • The sampling distribution is not the sample. It is the distribution of a statistic over all possible samples, which you almost never see in full.
  • A bigger sample does not fix bias. It lowers sampling error only.
  • Standard error is not “the standard deviation of the sample”. It is the standard deviation of a statistic over repeated samples.
  • Cluster is a probability method. Convenience, quota, purposive and snowball are the non-random ones.
05
Counting

How many samples are there?

The lab listed fifteen samples of two from six households. That count is a combination, the number of ways to choose n units from N when order does not matter.

The number of possible samples
(nN​)=n!(N−n)!N!​  without replacement,Nn  with replacement (order counts)

Six households, samples of two: C(6, 2) = 15 without replacement, and 6² = 36 ordered samples with replacement, the two counts the lab shows. The count rises very fast with n, which is why nobody lists the samples in practice and the theory has to do the work instead. Even twelve households out of Ashanagar’s sixty could be chosen in about 1.4 × 10¹² ways.

06
Solving the opening question

The opening question, solved

Hyderabad 2012 · easy
How many different samples of size n = 2 can be taken from a finite population of size 10?
  1. 1
    Which count?
    A sample is a set of units, so order does not matter, and the usual convention is no unit twice: combinations.
  2. 2
    Count.
    C(10, 2) = 10 × 9 ÷ 2 = 45.
Answer
45, option C. If the draws were ordered and could repeat, there would be 10² = 100 outcomes, and 10 × 9 = 90 ordered samples without repeats. Neither is among the options, which settles which one the examiner meant.
07
Revise

The lesson on one screen

The lesson on one screen
Words
Population, element, parameter (μ, σ, p) against sample, statistic (x̄, s, p̂). A parameter is fixed. A statistic is a random variable.
Probability sampling
Known, non-zero chance for every unit: simple random, systematic, stratified, cluster, multistage. Non-probability: convenience, quota, purposive, snowball, volunteer.
Which design
Heterogeneous population: stratified. Costly travel: cluster. Ordered list: systematic. Strata should differ between, clusters should resemble the whole.
Errors
Sampling error shrinks with n. Bias from a bad frame, non-response or self-selection does not.
Sampling distribution
The distribution of a statistic over all possible samples. Its standard deviation is the standard error.
The sample mean
E(X̄) = μ always. Var(X̄) = σ²/n with replacement; multiply by (N − n)/(N − 1) without.
Counting
C(N, n) samples without replacement, N^n ordered samples with replacement.
08
Practice

Check yourself

0 of 13 correct so far

Compute

Problems 5 to 7 use the six-household population from the lab (₹ thousand: 12, 16, 22, 28, 35.5, 58.5), whose mean is 28.67 and whose variance is 236.64.

Counting samples
How many different samples of size 3 can be drawn without replacement from a population of 12?
With replacement
A population has 5 units. How many ordered samples of size 2 can be drawn with replacement?
Systematic sampling
A register lists 1,200 households and a systematic sample of 60 is wanted. The random start is household number 7. Which household is the fifth one selected?
Proportional allocation
A town has 300, 200 and 100 households in three wards. A stratified sample of 60 is drawn, with the same sampling fraction in every ward. How many come from the third ward?
The mean of the means
List all 15 samples of size 2 without replacement from the six-household population and average their means. What do you get, in ₹ thousand?
The variance of the means
For the same 15 samples (n = 2, without replacement), find the variance of the sample means. Use σ² = 236.64.
With replacement
Samples of size 3 are drawn with replacement from the same six households. Find the variance of the sample mean.
The correction factor
A sample of 12 is drawn without replacement from Ashanagar’s 60 households. Find (N − n) ÷ (N − 1).

Quick questions

1Which of these is a parameter?
2A voter list is in order by ward. A surveyor picks a random start and then every 50th name. This is
3Households choose whether to return a postal questionnaire. The main danger is
4A second sample of the same size gives a different mean. This variation from sample to sample is called
5A population splits into groups that differ greatly from one another but are fairly uniform inside. The best design is
09
Real questions

Past papers, by level

Foundation

Definitions and one-step calculations. Most CUET and Hyderabad questions sit here.

6 questionsPractise →

Standard

Joint tables, standard errors and statement questions, up to JNU and IIT JAM level.

8 questionsPractise →

Delhi School level

This topic’s hardest questions, from the DSE entrance, are worked through in Lesson 13: Sampling and the standard error.

2 questionsLesson 13 →
All 14 past-paper questions for this lesson, easiest first: practise the full set →

✦These are questions from the TestStop bank. A free account answers 10 a day, each with its worked solution; All-Access opens every set with no daily limit.

← Lesson 1Joint distributions, marginals and independenceLesson 3 →Standard error and the central limit theorem

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